Wild Valentines 2025
Love hearts case & Love potion scent
Team
Lead Photographer, Styling & Art Direction - Maxwell Correia
Designer & Art Direction - Erin Langford
Copywriter - Euan Kitson
Strategy & Art Direction
(Dirty or Flirty?)
We broke this down into 3 territories.
Dirty (those looking for a little extra sweat* protection), Flirty (romantic and cute dates) & Love Yourself (Galentines & Self love)
(Finding a visual thread)
Soft, moody lighting and a creamy, glowy filter were applied to give this campaign a sensual feel to the aesthetic.
Dirty
Flirty
Love yourself
Dirty
Flirty
Love yourself